Increasing Website Findability Workshop

Increasing Website Findability Course Description

Congratulations! Your web team has already provided introductory web writing training to your internal clients – marketing, communications and program content owners. You’ve explained why it makes sense to write differently for the web, and provided ideas about how to begin doing so. You’ve introduced them to the concept of website findability, and how writers themselves can increase the audience of their online content with simple changes to their ‘traditional’ writing habits.

In fact, your authors are so keen that they want more ideas and instructions – right now! They want more concrete details about how to improve the ‘findability’ of their content in Google. In fact, they’ve embraced the idea so much so that they want to make sure all the new website content gets written this way – tomorrow! Now what?

That’s easy — contact Online Authority today — we’ve got just the course for you!

What You Will Learn About Increasing Website Findability

In this one day workshop, we’ll ensure your writers walk about away with practical advice and straightforward instructions. We’ll provide:

An understanding of the benefits and definitions about website findability (writing web content in a way that ensures it will get found in Google);
Specific steps to illustrate how to they can increase their web content findability, on the spot, using their own web content; and
Hands on exercises about how they can apply findability techniques — immediately — to existing web pages on your organization’s website.

Who Should Attend Increasing Website Findability?

Marketing and communications professionals, writers and editors responsible for writing web content. Ideally, so they have important background information, they will have already completed Online Authority’s “Web Writing or Introducing Website Findability” half day course.

Increasing Website Findability Course Participant Comments

“Kelly – thanks for your, as usual, highly entertaining and useful session!”