Web Metrics Consulting and Training Services
Kelly Kubrick, owner of consulting firm Online Authority, is an experienced web metrics analyst. Over the last six years she has worked with web analytics systems and software including such tools as Google Analytics, Omniture’s SiteCatalyst and Webtrends.
Using web metrics reports, Online Authority can help you understand who is visiting your web site and why, where online visitors are coming from and what they are doing while visiting your website. Knowing as many web analytics products as well as she does, Kelly can help you pick the best vendor and solution for your organization – software, hosted or live.
Kelly has completed more than fifty web metrics engagements as a consultant or trainer and has worked with over ninety government, private sector companies and not for profit organizations across North America. She can guide you through web metrics best practices, understand how web metrics are collected and choose the right web metrics for your organization.
Practical advice, straightforward success. That’s what Online Authority offers. We:
1. Deliver web metrics training for non-technical end users. For examples, see the following course descriptions: Understanding Your Google Analytics Reports, Understanding Your Omniture SiteCatalyst Reports and Understanding Your Webtrends Reports;
2. Deliver Webtrends Technical Training for Administrators;
3. Help you choose the best web metrics vendor for your unique reporting needs; and
4. Show you how to install, configure and customize your web metrics system. Or, we can do it for you.
As evidence of Kelly Kubrick’s (formerly Cook) experience in web metrics:
- She is and has been a member of the Web Analytics Association (WAA) since 2006;
- Kelly is a member of the Advisory Board for eMetrics Canada and its eMetrics Marketing Optimization Summit Toronto and Canada’s Search Marketing Expo (SMX Toronto) conferences;
- She served on the Audit team of the WAA Course Enhancement and Education Committee for the Award of Achievement in Web Analytics at the University of British Columbia (UBC); and
- Kelly is former Director of E-Commerce Development and Manager of Commerce Development for Time Inc, Time Warner’s publishing division (and long-suffering end user of proprietary and early stage web metrics tools).
Contact Online Authority to discuss your web metrics needs today!
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