For this year’s Digital Strategy Conference Ottawa, September 30-October 2, 2014 at Carleton University, we are pleased to announce the launch of two new workshops. Both will be held on Day 3, Friday Oct 2nd, 2014 – which means you may have a tough choice in front of you!
Mapping Digital Maturity Workshop
We’ll use a business planning tool – the dStrategy Digital Maturity Model – to show you how to assess your organization’s digital maturity or your organization’s digital capabilities and level of readiness for implementation.
In May 2013, I was fortunate to have the chance to outline the concept of digital maturity during a podcast with The Voice from IABC Ottawa. You’ll get the rundown in a mere 15 minutes by listening to the episode on Player FM.
During the workshop, I will share detailed findings from our dStrategy Digital Maturity Benchmark Survey. If you have not participated, we welcome your insights – this year’s Digital Maturity Benchmark survey should take about 15 minutes to complete.
Additional details about the Digital Maturity Workshop are available at the Digital Strategy Conference website.
The Nuts & Bolts of Digital Content Strategy
If your organization is grappling with content strategy, have we got a treat for you! Joe Gollner is one of the world’s leading Content Strategists who just happens to call Ottawa (truth be told, he’s a Manotick man) home. In addition to leading workshops and educating managers and directors about the essentials of content strategy, Joe is the Managing Director of Gnostyx Research, an Ottawa-based consultancy and integrator specializing in content strategy and solutions.
Joe Gollner, Content Strategy Workshop Instructor
Join Joe’s workshop on October 2nd as he shows you how to define and execute a content strategy for your organization. At the end of the day, you will not only understand how content fits within the framework for your digital strategy, you’ll leave with several tools including a content strategy evaluation and planning framework that you can tailor to use within your organization.
Attend the conference and you’ll have two opportunities to learn from Joe. First on Sept 30th where he’ll share details of a Federal Government case study, or on Oct 2nd for his full-day workshop.
Looking forward to seeing everyone in September!